Glorify App: How Uforia Infotech Built a Design Tool Startup from Scratch Background
How Uforia Infotech Built a Design Tool Startup from Scratch
Background
Overview
Glorify is an online graphic design tool for e-commerce business owners. It allows users to create professional and high-converting social media posts, ads, infographics, presentations, and more with ease and speed. Glorify also offers features such as background remover, infinite canvas, brand kit, realistic shadows and reflections, annotate tool, smart resize, template bundles, 3D illustrations, icons libraries, realistic mockups, presentation mode, and more.
Glorify was founded in 2019 by Omar Farook, who had the vision to create a design tool that would balance the needs of both professionals and non-designers. He started by designing the MVP himself with minimal product design skills, and then hired Uforia Infotech, a web development agency that specializes in e-commerce and web2print solutions. Uforia Infotech was responsible for developing the front-end and back-end of the product, as well as integrating various APIs and third-party services.
Challenges
Our solution
Glorify faced challenges in creating a consistent and scalable design system, hindering feature development and deployment efficiency.
Hiring UI/UX designers who didn't grasp Glorify's vision or users' needs resulted in wasted time and money.
Managing multiple design files and collaborating with team members posed additional difficulties.
Growing the user base and revenue proved challenging in a competitive market with established tools like Canva, Adobe Spark, and Crello.
Glorify needed to differentiate itself from competitors and highlight its unique value proposition to attract potential customers.
Finding effective strategies for user acquisition, retention, and monetization became a priority for Glorify.
Results:
- Over 300K users from over 100 countries
- Over 10M designs created on Glorify
- Over $2M in annual recurring revenue
- Over 285.6K followers on TikTok
- Over 9,390 followers on Instagram
- Over 4.79K subscribers on YouTube
- Over 65.7K blog visitors per month
- Over 3.5 Trustscore out of 5 on Trustpilot.
- Featured on Product Hunt, Forbes, Entrepreneur, etc.